The voice recognition system is not new, though you may think so. In 1961, William C. Dersch, an IBM engineer came up with the first voice recognition system called ‘shoebox’. But, Shoebox in comparison to the currently available speech recognition devices such as Google Assistant, Amazon Alexa, or Microsoft Cortana was limited in voice-recognition ability.…
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Social Media Marketing is the latest fad you get to notice in recent times and perhaps the reason for social media marketing like courses to be taught in Universities. Much like traditional marketing, social media marketing in the USA is either a concentration course within a study program (for e.g. Master of Arts in Mass…
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The hospitality industry is one industry that includes a very broad category of fields within the service industry and may include the services of a restaurant, hotel, amusement parks, travel, tourism, etc. Now, whether you are a small-medium size business owner or an entrepreneur who owns large scale business operations, in order to thrive in…
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If you are someone who gets bulk emails on a daily basis and there’s clutter out there in your inbox, your mind definitely is not at ease. Though you have separate folders for email management such as primary, social, or promotions, you are bogged down with the huge number of primary emails, all of which…
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Whether you are one of the leading accounting firms having offices worldwide or a startup, you can not survive in the market without a bulletproof marketing strategy. And, when it’s about marketing strategy, the digital marketing strategy in the present era of internet and E-commerce assumes utmost significance. Now, as a Certified Internal Accountant…
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In the current digital era of today, almost every business that was hardcore brick and mortar got transformed into click and mortar. And, there’s a reason for it. Imagine you have your friend’s birthday or marriage anniversary coming up within the next few days and you aren’t prepared for it. You were damn busy with…
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The current era is the one that allows for digital marketing to assume a significant role and when a business owner can take his business to heights by hiring a digital marketing agency. Right from your website to managing social media networks, all can be handled perceptively by an agency. Yet, there are opinion leaders…
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When it comes to social media chances are rare that you would find someone not making use of social media space. After all, it’s not called social media for no reason and which is why it’s considered to be a great space for connecting with friends, family, colleagues or just acquaintances. But now that social…
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In this era of internet marketing and intense competition between the sellers, had it not been for the Search Engine Optimization, many businesses would have gone in slumps. Whether it’s an on-page SEO, off-page SEO or technical SEO, your business website will need all of these at the same or different points in time, if…
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Digital marketing is no longer something that you should consider trying but something that you must have incorporated deep into your business in order for you to grow and become successful. Businesses are learning to adapt to digital marketing because without effective digital marketing techniques, it is impossible for businesses to grow and become a…
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